Publishers realize increased revenue and fill rates, access to a wider variety of buyers Durante an auction format, and visibility into who is buying their inventory. Publishers use demand-side platforms to organize and automate each ad impression. What is RTB advertising? Real-time bidding (RTB) and programmatic buying are both methods https://fernandoethvi.ageeksblog.com/27805808/ottenere-il-mio-annunci-video-to-work